Better Globe's 3 major focus areas in Africa

Better Globe's 3 major focus areas in Africa

Better Globe and tree planting:

Tree planting is vital to prevent desertification, which continues to be a serious and growing challenge in Africa, Asia and South America. In Africa poor farmers are struggling to feed their families while farmable land could diminish by up to two thirds the next 20 years. Only tree planting can prevent this development. Many foreign companies in Africa are planting trees in areas that could have been used for food production. Better Globe is committed to plant in more difficult and semi-arid areas to ensure food production increases. These forests will prevent erosion, desertification, create a better local climate for poor farmers and help them increase their food production. Large scale tree planting also has a positive effect on the global environment.

Tree planting will in future enable Better Globe to offer quality wood from sustainable forestry without depleting natural resources. Harvesting of sustainable natural resources will create jobs, income opportunities and economical development as local supporting industries are created. Note that most trees will be planted to prevent desertification and help local farmers. Only owner trees bought by investors will be harvested. In Africa today only 1 tree is planted for every 28 that is cut. You can now help Better Globe significantly change this tragic depletion of natural resources and fertile soil.

Tree planting in Africa has simply too many positive ripple effects for us to go into here, please contact us if you want to learn more about the importance of trees.

With your help Better Globe aim to plant 5 billion trees by the end of 2026.

Better Globe and agriculture:

Today 80% of Africa’s population consists of poor farmers, and according to Global Policy Forum International, aid to the African agriculture was cut in half during the period of 1990 to 2000. The World Bank has confirmed the link between agricultural growth and the reduction of poverty. With 1% increase in agricultural investments, 2 times the increase in income is generated compared with the same investment in the Service Sector.

Better Globe’s strategy is to fight poverty in Africa by helping poor farmers to earn more money. Incorporated in this strategy are training farms where water management and different farming techniques will be taught to further help poor farmers. And in 2009 Better Globe are opening a Micro Finance Bank. Through the Micro Finance Bank small loans to poor farmers can help them increase their profits. After a while the farmer will be able to pay back the loan. Micro Financing is a very efficient way to give people aid to become self-sustained. Experiences show that nearly 100% of the loans are paid back.

By 2026 Better Globe aim to operate the world’s largest Micro Finance Bank, with focus on helping poor farmers.

Better Globe and education:

Numbers from UNESCO suggest that 1.3 billion people are living on less than US$ 1 a day and the number is rising. People living on less then $2 a day is estimated at a devastating 2.6 billion people! It is only by teaching young people how to be self-sustained that it’s possible for them to break free from the humiliating poverty. Education holds the key to reduce poverty and achieve welfare. UNESCO continues by stating that no country has had any success without first educating its people. Better Globe has chosen education as one of 3 focus areas because education is vital to the development of a self-sustained Africa free of poverty.

Better Globe are supporting NGO Child Africa.org with donations and Child Africa has started building schools in Africa that also incorporate deaf children. The charity organization Child Africa was founded in 1991 by Better Globe CEO Rino Solberg and his wife Julie Solberg.

Child Africa was presented at the official opening of the www.spreadthesign.com project attended by Queen Silvia of Sweden, the Swedish Education Minister and other prominent guests. You can see the presentation that also gives thanks to Better Globe for economical support to build Child Africa schools. Child Africa is also gaining media recognition for the important work in Kabale. Read the article about Child Africa in Kabale.

Better Globe is also focusing on the challenging fight against corruption by donating their book “Put Integrity First” to schools and universities all over Africa. "Put Integrity First" was written by Rino Solberg and integrity is in fact thought as a subject in Child Africa’s schools, because it has to begin with the children for the situation to change. Today corruption is a constant challenge that is greatly undermining future development in Africa. Read more about Child Africa.

By 2026 Better Globe’s goal is to build more schools in Africa than any other single organization has done before.

Making the Better Globe vision a reality through sustainable “charity”

Better Globe has realized a truth put forward by the CEO of The Shell Foundation Mr. Kurt Hoffmann in an article in Newsweek 5th of September 2005. Mr. Hoffmann explained in Newsweek that business activities in thousands of small and large enterprises are the recipe to generate the money needed to help those in poverty. The combined money from all of the world’s aid organizations is simply not enough. The fact is that people have donated money to fight poverty in Africa for decades, but poverty in Africa has only increased.

The critics of how Africa is being helped often claim that we are making the situation worse, and sometimes on purpose. Popular conspiracy theories suggest that we are not really trying to help because it means we would lose the economic benefits of cheap labour, cheap commodities, cheap raw materials and so on
(Story of Stuff talks about this from the consumers prospective). It seems we might have to give up a part of our wealth and increasingly materialistic lifestyle for Africa to break free from poverty. Can this really be true, or are more beneficial alternatives being overlooked?

Better Globe want to fight poverty effectively over time, which means supporting poor farmers in Africa based on business principles and profit. The poor are learning how to earn needed income, and those helping are making money in the process. Aid alone has over the decades proven insufficient in reducing poverty found in Africa. A global movement is needed where money is being made in both ends while preserving natural resources and preferably the environment. With this strategy ending poverty in Africa can become a reality through a unique win-win-win solution that you are invited to take part in!

African leaders have long stated that they want their countries to become self sustained. They prefer money through foreign investors and not through charity alone. Leaders in Africa realize that they still need money and support from aid organizations to keep people from dying. Their expressed appeal however, is that Africa must attract more foreign investors that can help create sustainable economic growth. Joining Better Globe is your opportunity to help Africa with education, preventing desertification and hunger, and what African leaders say they need the most; sustainable economic growth.

The culmination of Better Globe’s strategy to end poverty in Africa and the understanding of underlying business principles gave birth to the catchphrase: “Doing Good AND Making Money ”